The Ministry of Culture launched the Har Ghar Tiranga campaign, under the banner of Azadi Ka Amrit Mahotsav, to transform the National Flag from a purely formal and institutional symbol into one that is deeply personal for every Indian.
Introduced in 2022, the campaign encourages citizens to hoist the Tiranga at their homes, workplaces, and community spaces, promoting a shared sense of pride and belonging. Over the years, it has evolved into a mass movement, with participation cutting across geographic, social, and institutional boundaries.
The 2025 edition of this nationwide campaign aims to build on this momentum with a phased rollout of activities leading up to Independence Day, culminating on 15 August with a unified display of the Tricolour across the nation. According to the Ministry, the campaign’s activities have been designed to encourage both personal engagement and collective celebration.
Key Activities for 2025
- Tiranga Volunteer: Over five lakh youngsters have registered as volunteers to spread awareness about the flag’s history, significance, and etiquette. Volunteers will be involved in flag hoisting, community outreach, sharing selfies with the Tiranga, and earning digital Ambassador badges and certificates.
- ‘Har Ghar Tiranga, Har Ghar Swachhata’: Combining patriotism with public service, this activity integrates the ‘Swachh Bharat’ Mission (Grameen) and ‘Jal Jeevan’ Mission. Clean-up drives, water conservation activities, and flag hoistings at Amrit Sarovars will be organised nationwide.
- Tiranga Quiz, Art, Weaves & Threads: Citizens can take part in online quizzes hosted on MyGov, view or create public art installations using tricolour threads and fabrics, and contribute paintings, posters, digital artworks, and crafts inspired by the Tiranga.
- Tiranga Letter Writing & Rakhi Making: Students and youngsters are invited to write letters of gratitude and craft Tiranga-themed rakhis for armed forces and police personnel, symbolising the bond between citizens and protectors of the nation.
- Tiranga Yatra, Rallies & Runs: Flag processions, bike, cycle and car rallies, as well as themed runs and marathons, will be held to promote unity, fitness, and national pride.
- Tiranga Concerts, Selfie, Tribute & Melas: Patriotic concerts, including performances of the Tiranga Anthem, will be organised. Citizens are encouraged to upload selfies with the flag on the official portal, participate in tribute ceremonies for freedom fighters, and attend melas featuring flag-themed merchandise, local food, and handicrafts to support artisans.
Journey Since 2022
The inaugural edition in 2022 marked 75 years of India’s independence and was launched by Prime Minister Narendra Modi with the spirit of ‘Jan Bhagidari’ (civic participation). The campaign set several milestones, including over 23 crore homes hoisting the Tiranga, more than six crore selfies uploaded to the official portal, and a Guinness World Record for the Largest Human Image of a Waving National Flag in Chandigarh with 5,885 participants.
In 2023, the initiative gained even greater traction, with over 10 crore selfies uploaded online. The hybrid nature of the celebrations, which combined at-home flag hoisting with digital participation, allowed a deeper personal connection while reinforcing collective celebration.
The 2024 edition, held from August 9 to 15, saw full participation from States, Union Territories (UTs), and industry partners. A highlight was the Tiranga Bike Rally on 13 August, where Members of Parliament rode from Bharat Mandapam, Pragati Maidan, to Major Dhyan Chand Stadium, passing through the iconic India Gate. The activities once again united millions, underscoring that bringing the flag home is both a symbolic gesture and a reaffirmation of national ideals.
Flag Code of India: Key Provisions
The Flag Code of India, 2002, was amended on December 30, 2021, to permit National Flags made of polyester or machine-made fabric, in addition to hand-spun and hand-woven cotton, wool, or silk khadi bunting. Another amendment on July 19, 2022, allowed the flag to be flown day and night at homes and public places, provided it is displayed with dignity and honour.
The National Flag must be rectangular, with a length-to-width ratio of 3:2. It should occupy the position of honour, be distinctly placed, and never displayed in a damaged or dishevelled condition. It must not be flown alongside or above any other flag, except on vehicles of specified dignitaries such as the President, Vice-President, Prime Minister, and Governors.
Carrying Forward the Legacy
From its historic beginnings to its widespread adoption in the years that followed, ‘Har Ghar Tiranga’ has become a defining symbol of collective pride and unity. Each edition has brought together millions of citizens in celebration of the ideals the Tiranga represents – sacrifice, resilience, and hope.
In 2025, as the Tricolour once again adorns homes, schools, offices, and streets across the country, the campaign seeks not only to honour the nation’s freedom but also to inspire continued commitment to its values. The Ministry of Culture has emphasised that the Tiranga is more than a flag; it is a living emblem of India’s unity in diversity, and a reminder of the shared responsibility to uphold the nation’s dignity.