Guwahati, August 10 (NKTV): TRIFED (Tribal Co-operative Marketing Federation of India) shall collaborate with Assam to establish a comprehensive network of Van Dhan Kendra clusters and five TRIFOOD Tribal Food Parks in the state.
TRIFED has proposed to develop a Marketing and Logistics Plan for promoting Tribal Products from Northeast Region.
Currently in Assam, under convergence with MSME Ministry, 100 trainings have been identified. Under the SFURTI scheme, two proposals are under development.
TRIFED is also working towards promoting Geographical Indication (GI) products in Assam. 11 new products have been identified for GI tagging.
A meetingof a delegation of TRIFED led by MD of TRIFED Pravir Krishna was held with Chief Minister of Assam Dr Himanta Biswa Sarma, at Assam House, New Delhi on August 08. The objective of the meeting was to identify the contours of setting up a comprehensive Van Dhan network of 7000 Van Dhan Self-Help Groups subsumed under 350 VDVKCs, five TRIFOOD Tribal Food Parks and a digital marketing network.
With regards to the intervention “Marketing and Logistics Development for promoting tribal products from North Eastern Region”, it will be implemented across all the eight Northeastern states including Assam. Through that, TRIFED will procure tribal products worth Rs 6.625 crores from over 250 Tribal suppliers in the next year.
These products will be sold through the chain of Tribes India outlets.
There are plans of setting up new Tribes India outlets in the major cities/towns of Assam. A Tribal Mall is being planned to be opened to promote tribal artisans and create a brand recognition for the heritage products that the tribals produce.
Source: PIB